Long Island baker reinvents his business to survive through the pandemic
A popular Long Island baker was forced to reinvent his business during the pandemic.
The owner says all his cake orders were canceled a week into the pandemic as venues and restaurants began to close.
As a result, he said that he decided to make cupcakes.
Knowing that nobody wanted to leave the house, he began to offer customers free delivery.
People then started sending them to frontline workers everywhere— to all the hospitals, nurses and doctors.
He says people were calling to order dozens of cupcakes to be sent to places like firehouses and police headquarters.
The Cake Don Cupcakes is now open on Jericho Turnpike in Huntington. People have come into the business and the owner says they have been supportive.
He explains that people don't want a cake after another person blows the candles out because of the pandemic.
He says the cupcake has become this personal dessert and that it worked out for his business.
He hopes that his sweet treats bring just a little minute break for someone to get relief.
He says the pandemic has taught some business owners to act quickly to ensure that their business stays afloat.