News12 New York
Where to Watch
Download the App
Local
Crime
Weather
beWell
The East End
Crime Files

The Cost Of: Mother's Day

The National Federation and Prosper Insights & Analytics expects Mother’s Day consumer spending to reach $34.1 billion this year.

Tara Joyce

May 9, 2025, 5:55 AM

Updated

Share:

More Stories

There is no price you can put on mom. While you should be celebrating her everyday, many do so more formally on Mother's Day, and the pricing proves it. The National Federation and Prosper Insights & Analytics expects Mother’s Day consumer spending to reach $34.1 billion this year.

Marshal Cohen, the Chief Retail Analyst at Circana, took News 12 through the pricing of popular presents for mom.

"Flowers are going up over last year," said Cohen. "[Expect] about $5 more for a bouquet of flowers."

According to Cohen, cookware and small appliances are also common ideas. He says some of those practical items average a $10 increase this year.

If the special woman in your life is more into experiences or a day out, you'll also notice a bigger bill attached to some of those activities.

"Spa days now average, in our area, $85 a day," said Cohen. "That's the new number, up from about $65 just a few years ago."

Brunch reservations are in-demand and more expensive. Cohen says restaurants are now running at about $10 more per person when it comes to a meal.

Fortunately, most moms don't want you to spend a fortune. Many News 12 spoke with say they value the sentiment over stuff and that the best present is always quality time spent with the ones they love the most.

More Stories

More From News12

App StoreGoogle Play Store

info

Newsletter

Send Photos/Videos

Contact

About Us

News Team

News 12 New York

follow us

Twitter

Facebook

Instagram

more resources

Optimum Corporate

Optimum Service

Advertise on News 12

Careers

Content Removal Policy

© 2026 N12N, LLC

Privacy Policy

Terms of Service

Ad Choices