Deep Dive: Personal care products for women could cost 13% more. What NYers need to know.
You may have heard of pink tax before, that is the amount you pay more on products marketed to women than basically the same products marketed to men.
"The pink tax is very real. Our partners at TheBalance.com found that personal care products same for men and women, cost 13% more on average for women. And when you look at the categories it's razor cartridges, they are up almost 25% more for women than for men. Deodorant up 12.6%, and shaving cream up 9.74% for women than for men," says Caleb Silver, of Investopedia.
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In 2020, New York state outlawed the pink tax. "There is very specific criteria about what is, and what isn't comparable products for men and women. There are loopholes, and you can see that retailers still find a way around it," says Silver.