Gov. Cuomo catches wave of popularity through daily COVID-19 news briefings

The coronavirus pandemic has had an unintended consequence for Gov. Andrew Cuomo - with larger-than-ever audiences tuning into his daily news briefings, he has become the man of the hour amidst the panic, uncertainty and frustration.

News 12 Staff

Apr 12, 2020, 8:10 PM

Updated 1,700 days ago

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The coronavirus pandemic has had an unintended consequence for Gov. Andrew Cuomo - with larger-than-ever audiences tuning into his daily news briefings, he has become the man of the hour amid the panic, uncertainty and frustration.
Gov. Cuomo's daily press conferences have gone viral, with millions of Americans tuning in each day to find out the latest coronavirus updates in the nation's hardest-hit state. He has been transformed into a household name.
The latest Sienna Poll revealed that an overwhelming majority of New Yorkers - about 87% - approve of the governor's handling of the crisis.
News 12 recently asked longtime TEDX producer and public speaking coach Tricia Brouk to weigh in on Cuomo’s rising popularity.
 
“What the governor is doing so beautifully is he has the clearest objective ever - to save lives,” says Brouk.
 
Each one of the governor's briefings, are accompanied by Power Point slides, revealing sobering, and at times, uplifting, coronavirus data. It’s those slides, not a teleprompter, that Gov. Cuomo relies on to convey his daily message to the public.
 
Brouk says his most powerful tool has nothing to do with technology – it’s empathy.

“He reminds us although he is governor, he is a human being…he is experiencing pain and loss like us…that empathy is what people respond to,” says Brouk.
 
The hashtag #CuomoForPresident has been trending. However, in a one-on-one interview with his brother, CNN anchor Chris Cuomo, the governor said he had no interest in running.
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