Sephora to dedicate 15% of shelf space to black-owned brands
The company says it is making a long-term plan to diversify its supply chain.
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Jun 11, 2020, 10:19 AM
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Updated 1,549 days ago
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1,486ds ago(06/11/20) Sephora has accepted the challenge to dedicate 15% of its shelf space to black-owned brands.
The beauty retailer is the latest retailer to take the "fifteen percent pledge."
The company says it is making a long-term plan to diversify its supply chain.
As of now, just 9 of the 2,900 brands sold at Sephora are black owned.
The retailer is working with Aurora James, who created the 15 Percent Pledge to reach the goal.
For more information, click here.
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